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Meet Our Coaches
Jon M. Shoats
Jon M. Shoats is a premier coach, certified speaker, author, business consultant, financial consultant, and transformational change agent committed to helping individuals, couples, leaders, and organizations move from information to true transformation.
A graduate of Morris Brown College, Jon earned his Bachelor of Science in Organizational Management and Leadership, building a strong foundation in leadership development, organizational strategy, people systems, and personal growth. His work blends practical wisdom, relational intelligence, emotional fluency, spiritual insight, and marketplace strategy to help people lead with clarity, integrity, and purpose.
Jon is a Certified Meeting Professional Planner (CMP), a skilled communicator, and a certified relationship and marriage coach. He brings years of experience in coaching, consulting, leadership development, event strategy, business operations, financial planning concepts, and community-building. His unique approach helps clients strengthen communication, build healthier relationships, increase emotional awareness, develop leadership capacity, and make wise decisions in life, business, marriage, ministry, and money.
As an emotional fluency coach, Jon helps people identify what they feel, understand why they feel it, communicate with maturity, and respond with wisdom instead of reaction. As a relationship and marriage coach, he equips couples and individuals with tools for healing, alignment, communication, and lasting connection. As a business and financial consultant, he helps entrepreneurs, leaders, and organizations create structure, strategy, and sustainable growth.
Jon is known for being a builder, strategist, resourcer, and transformational voice. He does not simply coach to motivate—he coaches to help people become transformed. His mission is to serve people not just well, but with excellence, integrity, and purpose.
Through coaching, consulting, speaking, writing, and leadership development, Jon M. Shoats continues to empower people to reset their lives, strengthen their relationships, clarify their vision, and walk boldly in their God-given assignment.
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Barbara Shoats
Barbara Shoats is a compassionate and purpose-driven certified life and transformation coach who has been helping individuals, women, couples, and business leaders grow since 2014. She is a thought leader, speaker, and transformation coach. With a heart for people and a gift for helping others reset, realign, and reclaim their purpose, Barbara brings wisdom, strategy, and encouragement to every coaching relationship.
Through her coaching, Barbara helps clients transform their relationships, strengthen leadership skills, improve communication, manage budgets, build financial awareness, and reset personal and professional goals. Her approach is rooted in helping people move beyond surface-level change into lasting transformation by addressing identity, mindset, purpose, and action.
Barbara believes that when you reset your identity, transformation becomes your new normal. Her mission is to walk alongside clients as they gain clarity, confidence, emotional strength, and practical tools to live, lead, love, and build with purpose.
Barbara earned a BS degree in Business Administration from Mississippi State University, a BS degree in Human Services Management from University of Phoenix, and a Master’s in Public Health from Walden University. She is also a Project Management Institute certified Project Management Professional (PMP), which allows her to blend compassion with structure, vision with strategy, and personal transformation with practical action steps.
"I believe that every individual has the potential to live a fulfilling and purposeful life. My approach is centered around helping my clients cultivate self-awareness, identify their values and goals, and create actionable steps towards achieving them. I am committed to providing a safe and non-judgmental space for my clients to explore their inner world and work towards their desired outcomes. "